Skip to content

WRD: Wardley Mapping

Document Type

Code: WRD
Name: Wardley Mapping
Domain: Market & Environment

Abstract

This specification defines the Wardley Mapping document type within the BSpec 1.0 Universal Business Specification Standard. It is intended to map value chains against competitive/market evolution to improve strategy sequencing, investing timing, and execution planning.

Framework and Attribution

This document references the Wardley Mapping method and must retain source attribution where method-specific outputs are used.

Purpose and Scope

Use this template to represent value components, user needs, and evolutionary movement in a way that informs investment and operational decisions.

Document Metadata Schema

yaml
---
id: WRD-{strategic-context}
title: "Wardley Map — {Business or Capability}"
type: WRD
status: Draft|Review|Accepted|Deprecated
attribution_required: true
source_frameworks:
  - "Simon Wardley - Wardley Mapping"
version: 1.0.0
owner: Strategy-Team|Product-Team
stakeholders: [executives, strategy-team, product-team, engineering]
domain: market
priority: High|Medium|Low
scope: strategy-mapping
horizon: current|future
visibility: internal

depends_on: [CMP-*,MKT-*]
enables: [STR-*,POS-*,VST-*]

mapping_scope: Strategy|Product|Capability
evolution_focus: Genesis|Custom|Product|Commodity
mapping_horizon: 6-12Months|12-36Months|36+Months

success_criteria:
  - "Map outputs are tied to explicit strategic decisions"
  - "Evolution states are updated with observed signals"
  - "Decisions include sequencing and risk-aware timing"

assumptions:
  - "User need chain is identifiable"
  - "Market evolution signals are being monitored"
  - "Execution teams can act on map outputs"

constraints: [Method skill requirements, model staleness]
standards: [Strategy mapping and scenario analysis]
review_cycle: quarterly
---

Content Structure Template

Wardley Map — {Business or Capability}

Executive Summary

Map Focus: {User need chain or capability}
Current Evolution: {Observed state}
Decisions Enabled: {Primary decisions}

Strategic Context

  • Users: {Primary users impacted by mapped capabilities}
  • Value Chain Nodes: {Core components under map}
  • Competitive View: {Current competitive positioning against mapped components}
  • Regulatory/Infrastructure Constraints: {Constraint notes}

Evolution Analysis

For each major component, document:

  • Component: {Node name}
  • Evolution stage: {Genesis/Custom/Product/Commodity}
  • Movement direction: {Improving / Evolving / Declining}
  • Signal quality: {High/Medium/Low}
  • Action: {Invest / Build / Buy / Partner / Abandon}

Strategic Actions

  • Immediate Actions: {Actions within current quarter}
  • Mid-term Actions: {Actions in 6-12 months}
  • Option Management: {What options to preserve now}
  • Risk Controls: {Risks if execution is delayed}
  • STR impact: updates positioning and sequence decisions.
  • KAC / CAP impact: aligns capability investments.
  • VST impact: prioritizes which value functions to modernize.

Quality Standard

  • Value chain components are mapped consistently.
  • Evolution states are revised with new evidence.
  • Decisions include ownership and timing.

Released under the MIT License.