Customer Value
Overview
This domain contains 14 document types that cover customer value aspects of your business.
Document Types
BEH: Behaviors
BEH: Behaviors Document Type Specification
Document Type Code: BEH Document Type Name: Behaviors Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 2025-09-...
CIN: Interviews
CIN: Interviews Document Type Specification
Document Type Code: CIN Document Type Name: Interviews Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 2025-0...
CJM: Customer Journey Map
CJM: Customer Journey Map Document Type Specification
Document Type Code: CJM Document Type Name: Customer Journey Map Domain: Customer & Value Version: 1.0.0 Status: Draft **La...
CSU: Customer Success
CSU: Customer Success Document Type Specification
Document Type Code: CSU Document Type Name: Customer Success Domain: Customer & Value Version: 1.0.0 Status: Draft **Last Updat...
EMP: Empathy Maps
EMP: Empathy Maps Document Type Specification
Document Type Code: EMP Document Type Name: Empathy Maps Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 20...
FEE: Feedback
FEE: Feedback Document Type Specification
Document Type Code: FEE Document Type Name: Feedback Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 2025-09-28...
GAI: Gains
GAI: Gains Document Type Specification
Document Type Code: GAI Document Type Name: Gains Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 2025-09-28...
JTB: Jobs-to-be-Done (JTBD)
JTB: Jobs-to-be-Done (JTBD) Document Type Specification
Document Type Code: JTB Document Type Name: Jobs-to-be-Done (JTBD) Domain: Customer & Value Version: 1.0.0 Status: Draft...
PAI: Pain Points
PAI: Pain Points Document Type Specification
Document Type Code: PAI Document Type Name: Pain Points Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 2025...
PER: Personas
PER: Personas Document Type Specification
Document Type Code: PER Document Type Name: Personas Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 2025-09-28...
STO: Stories (User Stories)
STO: User Stories Document Type Specification
Document Type Code: STO Document Type Name: Stories (User Stories) Domain: Customer & Value Version: 1.0.0 Status: Draft **Last Upd...
SUR: Surveys
SUR: Surveys Document Type Specification
Document Type Code: SUR Document Type Name: Surveys Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 2025-09-28...
USE: Use Cases
USE: Use Cases Document Type Specification
Document Type Code: USE Document Type Name: Use Cases Domain: Customer & Value Version: 1.0.0 Status: Draft Last Updated: 2025-09-...
VPR: Value Proposition
VPR: Value Proposition Document Type Specification
Document Type Code: VPR Document Type Name: Value Proposition Domain: Customer & Value Version: 1.0.0 Status: Draft **Last Upd...